“Great things are not done by impulse, but by a series of small things brought together.”
- Vincent Van Gogh
I’ve got a secret to tell you. Many salespeople are not hitting their sales goals, and they don’t know what to do about it. Okay, maybe it wasn’t that big a secret, but it’s true.
Even though many sit down once a year and create a business plan for their territory, most are just going through the motions. They will think about it, write it down, create action steps, plan to take action, and then put it away. In the end, they won’t achieve most of their goals.
Do you know why they’ll struggle to reach quota? No?
Let me share four key factors that can make or break a sales professional.